Why Should Anyone Read A Business Book?

I just read a terrific business book, and that provides me a great opportunity. While telling you about the book, I can also tell you what makes any business book a standout. Rob Goffee (top) and Gareth Jones (below) just published Why Should Anyone Work Here? What It...

Is Viral Healthy?

While Gutenberg’s paper-and-ink process is far from dead, the Internet dominates written and graphic communication today. So a recent post by Noah Kagan (@noahkagan) was most interesting. The headline: “Why Content Goes Viral: What Analyzing 100 Million...